Meet the Fractional Marketing Experts
Lloyd and Gordon first met at Jet2 in 2014, where they created many of the marketing emails you’ve probably seen if you’ve booked a flight over the last decade.
Their careers took different paths, but they stayed in touch. Lloyd went on to lead marketing for B2B technology companies and growing SMEs, while Gordon spent 12 years building CRM, email and customer lifecycle programmes for one of the UK’s biggest retailers.
Whether you need one specialist or a complete marketing team, Lloyd and Gordon can work independently or together depending on your needs.
Speak with us
Lloyd Birch
Fractional Marketing Operations Lead
With nearly 20 years in marketing, Lloyd works with SMEs to fix underperforming websites, CRM and improve your marketing with a solid strategy.
He looks at what’s currently in place, what’s not working, and where you’re likely missing opportunities to generate more leads or customers.
Gordon Mcleod
Fractional Marketing Operations
Gordon brings 15+ years of experience helping businesses get more from their websites, CRM systems, and email marketing.
He has built and optimised customer journeys for subscription brands, e-commerce businesses, SaaS companies, and service organisations.