Software & Change brings clarity and confidence to software strategy
Sorted Marketing helped Jonty Abbott and the team at Software & Change develop a brand and website that clearly articulate their expertise in making software work for people, not the other way around.
Through the new identity and structure, Software & Change can now communicate their three core services more clearly: reviewing existing systems to recommend change, supporting businesses in choosing new software, and helping teams improve performance by unlocking the full potential of their tools.
The result is a confident, human-centred brand that reflects their ability to bring fresh perspective and practical improvement to any stage of software implementation.

“Being good at what you do is not enough. You need a brand to articulate it.
For a brand to do that you need great marketing, we got that from Sorted.”

Jonty Abbott
Founder
Software & Change